Resume

Experience

April 2023 to June 2024
PRO SKY AG

Performance Marketing Manager

• Leading the company’s Search Engine Advertising strategy on Google Ads. Creating and managing multiple high performing paid search campaigns across multiple languages and markets that drove new conversions and leads for the company. • Development and delivery of an automated email marketing strategy which drove engagement and reactivation levels. Working within GDPR guidelines to deliver relevant, interesting and tailored content to the company’s subscriber list. • Planning, design and execution of the company’s paid social strategy, (LinkedIn Campaign Manager) to increase brand awareness and drive website traffic.
February 2015 to April 2023
BEARINGPOINT

Senior Marketing Consultant

• Development and management of online marketing strategy across BearingPoint’s diverse portfolio of services and offerings. Collaborating with internal teams to devise and execute end to end marketing campaigns across multiple channels and industries. • As Social Media Manager for BearingPoint in Ireland, managed the company’s online social presence across LinkedIn, Instagram, X (Twitter) and Facebook. In 2020, I was appointed to lead a social media taskforce, spearheading communication and collaboration between social media teams across BearingPoint international offices in Europe. • Experienced image, video and audio creator, proficient in the full suite of Adobe Creative Cloud. Supporting both marketing and internal communication requirements.

Education

First Class Honours (1.1)
Dublin Business School

Bachelor of Arts in Marketing (Digital Media)

Languages

Native English speaker

Proficient German

(B1 study ongoing)

Design

Adobe Photoshop

Adobe InDesign

Adobe Premiere Pro

Adobe After Effects

Adobe Audition

Social Media

LinkedIn

Facebook

Instagram

X (formerly Twitter)

YouTube

Hootsuite

Salesforce Marketing

CRM

Microsoft Dynamics 365

HubSpot Marketing

Mailchimp

Paid Social

Meta Business Suite

LinkedIn Campaign Manager

Salesforce Marketing

YouTube (Google Ads)

Search Engine Advertising

Google Ads Certified

Google Analytics 4